MEDICAL AFFAIRS STRATEGY

Expert Guidance

The role of Medical affairs is rapidly evolving and is critical for the successful development and launch of medicinal products and medical devices.requiring a unique set of competencies to navigate the changing healthcare landscape. Medical affairs functions are essential to deliver maximum value of the asset from Phase I onward.
Developing and managing relationships with key stakeholders

• Clinical review of product portfolios to identify critical knowledge gaps

• Publication strategy

• Developing relevant medical education programmes that can impact clinical performance

• Answering questions on product safety and efficacy

• Giving input into clinical, marketing and HTA development

• Acting as the interface between the company and the medical and patient communities