MEDICAL AFFAIRS STRATEGY
Expert Guidance
The role of Medical affairs is rapidly evolving and is critical for the successful development and launch of medicinal products and medical devices.requiring a unique set of competencies to navigate the changing healthcare landscape. Medical affairs functions are essential to deliver maximum value of the asset from Phase I onward.
Developing and managing relationships with key stakeholders
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Clinical review of product portfolios to identify critical knowledge gaps
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Publication strategy
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Developing relevant medical education programmes that can impact clinical performance
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Answering questions on product safety and efficacy
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Giving input into clinical, marketing and HTA development
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Acting as the interface between the company and the medical and patient communities
